The new Belfast BID (Business Improvement District) for the Linen Quarter – ‘Central Business District’ has appointed Chartered Marketer and WorldHost Trainer Christine Watson, founder of Watson & Co. Chartered Marketing to deliver a bespoke Destination Marketing and WorldHost Customer Service and Ambassador training and skills development programme. The training programme will be delivered to the brand new Belfast...

Join like minded Instagram for Business practitioners at our one day InstaMeet content creation bootcamp. Training designed to set you up with your Instagram strategy, objectives, content themes and actual content for the year ahead. Delegates will also be encouraged to pre-programme or draft the distribution of their new content using free tools such as Hootsuite or Buffer to allow Agile marketing to be the only concern in busy day by day...

The stunning village of Glenarm has retained its prestigious WorldHost Destination status in recognition of the area’s spectacular beauty, excellent customer service and unbeatable visitor experience. The village was first awarded WorldHost Recognised Destination Village status in February 2016. And following further WorldHost training carried out by businesses in the village over the past year, including WorldHost Food NI Ambassador...

Watson & Co.Chartered Marketing Chartered Marketer Christine Watson is getting ready to support local businesses across the Antrim and Newtownabbey borough with specialist marketing mentoring support. The business support programme: Optimal is managed by Mallusk Enterprise Agency in association with Deirdre Fitzpatrick Associates and is funded by Antrim and Newtownabbey Borough Council, Invest Northern Ireland and the European Regional...

The Power of Hashtags in Tourism Marketing in Northern Ireland               Using hashtags in your content marketing can help your content not just be found but hashtag marketing can also help your online content be redistributed by influencers, heck it can even make your content go viral. Northern Ireland businesses, organisations and marketers operating within the sphere of tourism should be aware and...