Instagram has quickly grown into a massive social network with both a mobile and web presence. It shows no signs of slowing down, yet a worrying low percentage of businesses in Northern Ireland currently use Instagram for marketing. If you are not yet using Instagram as a marketing platform, here are 5 reasons why you might wish to rethink your decision.   Acquisition   The Instagram Platform allows you to Reach Instagram...

With over 15 million businesses on Instagram as of July 2017  (up from 8 million in just 4 months) Watson & Co Chartered Marketing Chartered Marketer – Christine Watson takes a look at some Instagram for business examples provided by Northern Ireland brand marketers and the lessons we can all take from their content marketing efforts: Business to Consumer 1. Discover Northern Ireland –...

Wham-Bam-Thank-You-Instagram – a Crash Course on Sales Focused Instagram Marketing for Business Date: Wednesday 23 August 2017 Time: 18:00-21:00 Location: Inspire Business Centre Ltd Book Tickets Description:Come along to Inspire Business Centre on Wednesday 23rd August from 6-9pm to learn how to use Instagram for Business.  This can be a very powerful marketing tool if used correctly. The Instagram for Business...

WorldHost Principles of Customer Service Training Course – Belfast Watson & Co. Chartered Marketing has successfully trained over 1,000 WorldHost delegates to date and we are very proud of our contribution to excellence in customer service locally in Northern Ireland. Back by popular demand we will be running an open WorldHost Principles of Customer Service course in Belfast on 26 September 2017. The WorldHost Principles of Customer...

As a Chartered Marketer and committed contributor to the local marketing community in Northern Ireland, for the past decade (including a 2 year spell as Chair of The Chartered Institute of Marketing Ireland) our founder Christine Watson recently led a CPD workshop for The Chartered Institute of Marketing (CIM) – Ireland region at the Entrepreneurial Spark Belfast base entitled: ‘Marketing Magic with Online Reviews’. Over the...