2013 CIM Award Winners

The Chartered Institute of Marketing Ireland (CIM) has recognised businesses and people across Ireland who have excelled in marketing in 2013. At the CIM Ireland Marketing Excellence Awards ceremony, attended by more than 200 marketing professionals, winners of 14 categories were announced by compere Claire McCollum including the People’s Choice – a first for the Institute which encouraged the general public to vote via digital media.

Business leaders, entrepreneurs, freelance consultants, marketing directors and their teams joined CIM Ireland in recognising and congratulating the winners who have created results that deliver real business benefits through effective marketing.

In congratulating the winners, Christine Watson, Chair of CIM Ireland board said, “In my first year as Chair of the CIM Ireland board I am thrilled that we are recognising such high achievers in the marketing profession. For me it’s all about flying the flag for, and rewarding, marketing best practice across our region. Our annual awards ceremony affords us the opportunity to give centre stage to marketing individuals and teams who are providing solutions that perform, gain competitive edge and make a profit or indeed create efficiency. I appreciate we are operating in what are economically challenging times within an industry that is undergoing a revolution; the marketers’ tool box is not just growing but also facing change at an unprecedented level – bringing with it both challenges and opportunities for all. Entries to this year’s awards from across the island of Ireland demonstrated real-life examples of how marketers are adapting to the ever-changing consumer landscape.”

CIM IRELAND MARKETNG EXCELLENCE AWARDS WINNERS 2013
Best Marketing and Sales – Engineering Sector presented by Chris Daly, Director of Customer Experience, CIM

Winner: Whale (Munster Simms Engineering Ltd), Bangor

Highly Commended: Phoenix Natural Gas, Belfast

Best Marketing and Sales – Food and Drink Sector presented by Rajesh Rana, Andras House Hotel Group

Winner: Glens of Antrim Potatoes, Cushendall

Best Marketing and Sales – IT Industry Software and Hardware Sector presented by Colin Reid, Chief Executive, TotalMobile

Winner: Natural Therapies Directory NI, Belfast

Highly Commended: Victor Stationery, Belfast

Best Marketing and Sales – Destination Tourism and Hospitality Industry presented by Naomi Waite, Director of Marketing, NITB

Winner: Henorstag.com, Belcoo

Best Marketing and Sales – The Arts, Heritage and the Creative Industries presented by Jonathan Carter, Managing Director, Corporate Audio Visual Hire

Winner: The MAC, Belfast

Highly Commended: Crescent Arts Centre, Belfast

Best Marketing and Sales – Business Services Sector presented by Chris Daly, CIM

Winner: Invest Northern Ireland / Propel, Belfast

Best Marketing and Sales – Social Economy Businesses, charities and not for profit presented by Chris Daly, CIM

Winner: Ulster Farmers’ Union, Belfast

Highly Commended: ASG/IFA – Promoting Healthy Eating, Belfast

Best Marketing and Sales – Retail Sector presented by David Brown, Northside & Bradbury Graphics
Winner: Abbey Insurance Brokers Ltd, Carrickfergus

Best Sales Campaign – Marketing with Impact International Market presented by Vicky Kell, Director of Trade, Invest Northern Ireland

Winner: Terex Washing Systems, Co Tyrone

Highly Commended: Andor Technology, Belfast

Best Sales Campaign – Marketing with Impact – Local Market Presented by Vicky Kell, Director of Trade, Invest Northern Ireland

Winner: Phoenix Natural Gas

Innovation in Sales and Marketing presented by Vicky Kell, Director of Trade, Invest Northern Ireland

Winner: TotalMobile, Belfast

Highly Commended: Irish FA / Enterprise Challenge, Belfast

Best Brand Development Campaign presented by Chris Daly, CIM

Winner: Terex Washing Systems, Co Tyrone

Highly Commended: Employers for Childcare Vouchers, Belfast

Marketing Leadership Award presented by Marian Norwood, Ulster Business School
Joint Winners:

Ambition Digital – Kathryn Pyper

Ulster GAA – Ryan Feeney

People’s Choice Award presented by Geoff Couston, NIMMS: Ulster GAA ‘The Match for Michaela’ with 1,563 votes from an overall 3,633 votes cast.

Sponsors of this year’s awards were Invest Northern Ireland, Northern Ireland Tourist Board, TotalMobile and University of Ulster – Ulster Business School. The event supporters were Ramada Plaza Belfast, Three Sixty, Corporate AV Hire, NIMMS and Northside Print On Demand & Bradbury Graphics.

To join The Chartered Institute of Marketing Ireland, log onto www.cim.co.uk, like the Institute on facebook at www.facebook.com/officialcimireland, connect on LinkedIn – join Marketers In Ireland group and follow on twitter @cim_ireland.